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Roger Surprenant, CEO & Chief Satisfaction Officer
Roger founded About Your Results Marketing in 2005 to help companies achieve better
results on their sales and marketing investments by providing support services that help
make them more effective when selling their products and services.
Surprenant also was responsible for starting an internal lead generation/lead qualification
operation based in Boston for Mentor Graphics to support its North American sales force.
He has held various management positions in sales and operations over his 25 year plus
career with sales lead management companies including TECHMAR Communications, CPS
Direct and Harte-Hanks.
Surprenant has had extensive sales and marketing training including BtoB Selling, Miller-
Heiman, Caponi Group Prospecting Workshop, IntelliSource International Messaging
Workshop, Solution Selling, Corporate Visions and Leadership Management International
(LMI). Surprenant attended the University of Massachusetts/Boston.
Our Seasoned Staff
About Your Results Marketing employs individuals that have a minimum of 10 years
experience in sales and/or marketing to do outbound calling, program management and
database management/reporting. Our team is dedicated to the success of our programs
and realize that our clients results with the appointments, leads and data that we provide
them is what ultimately determines our success
Roger founded About Your Results Marketing in 2005 to help companies achieve better
results on their sales and marketing investments by providing support services that help
make them more effective when selling their products and services.
Prior to founding About Your Results Marketing
Surprenant previously served as SVP of Business
Development for Virtus Marketing in Virginia where
he helped grow the call center to over 150 seats in
just two years serving accounts such as Comcast,
AOL, New York Times and Cognos. Prior to that he
held the Executive Vice President of Sales and
Operations position for Dragon Direct Marketing and
started a southeast call center in Atlanta for the
company to support the direct marketing client
base. In addition, he served as Sr. Vice-President of
Sales and Sr. Vice-President of Operations for
PointClear LLC, a BtoB call center in Atlanta where
he assisted in growing the company by over 50%
during his tenure. Prior to that Surprenant was the
Director of the Contact Center at Broadbase
Software (now KANA) where he built the company’s
internal call center operation.
Surprenant also was responsible for starting an internal lead generation/lead qualification
operation based in Boston for Mentor Graphics to support its North American sales force.
He has held various management positions in sales and operations over his 25 year plus
career with sales lead management companies including TECHMAR Communications, CPS
Direct and Harte-Hanks.
Surprenant has had extensive sales and marketing training including BtoB Selling, Miller-
Heiman, Caponi Group Prospecting Workshop, IntelliSource International Messaging
Workshop, Solution Selling, Corporate Visions and Leadership Management International
(LMI). Surprenant attended the University of Massachusetts/Boston.
Our Seasoned Staff
About Your Results Marketing employs individuals that have a minimum of 10 years
experience in sales and/or marketing to do outbound calling, program management and
database management/reporting. Our team is dedicated to the success of our programs
and realize that our clients results with the appointments, leads and data that we provide
them is what ultimately determines our success
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